Then:
Now:
Pepsi brand products have come a long way throughout the evolution of industry.
There are similarities and differences in the corporation's vending machines. Similarities include the viewing of the drink just within grasp. It entices the customer to drop the change into the machine to receive the chilled beverage sitting right before them. Differences most definitely include the evolution of the technology, machine and digitally run computers, as well as the fluctuation in prices. Going from 10 cents to $1.25 is a show of the society we live in now. One thing that hasn't changed in Pepsi is its color theme. Gotta love that red white and sea of blue. Looking at those colors and the minimalistic design surely quenches my designers thirst when critiquing a corporation's advertising.
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